Geelong United Basketball (GUB) is the largest regional basketball association in Australia, with numerous social and junior programs and professional teams. A large association meant a large website that required a much-needed makeover and better visibility online.
Challenge
Approach
The team at GOOP Digital was tasked to develop a new SEO website for GUB with a fresh look and feel and better usability for the association’s supporters, fans, and members. The many aspects and information about the basketball association needed to be better presented visually, as well as easily updated by the client.
Results
Geelong United Basketball’s new website has a much-improved design with a modern look and feel, clean page structures, visuals and effects, video banners, an integrated Instagram feed, and more. Equally important, the upgraded site is ranking very well and highly visible on Google.
"(The website rankings) puts a massive smile on my face! Really appreciated!"
