ECT Group is the excavation contractor and plant hire supplier of choice servicing Geelong and the Surf Coast to Ballarat and Melbourne’s surrounding regions. They engaged us to develop a website for them to increase their Google ranking.
Challenge
Approach
The GOOP Digital team designed and developed a website with clear navigation and strong project imagery to effectively communicate ETC Group's capabilities, safety focus, and commitment to delivering reliable, large-scale infrastructure solutions. As well as using best SEO practice.
Outcome
The outcome of the project is a website that is professional and modern. After only a few weeks of being live, the website was already enjoying 75% visibility on Google for multiple locations! At the same time, over 34% of their keywords were in position one on Google.
