What’s happening?
We are off to Tassie! GOOP’s MD Karl Morris is presenting at the FYG Planners conference in Hobart, a conference for financial planners from around the country. Karl has been asked to talk about conversions, how to track them and how to generate them. Lead generation and tracking conversions is what we do on a daily basis! So Karl will be explaining how and why you need to generate leads and track them online. It’s a no-brainer that this presentation will touch on websites and online marketing, which we know to be the most effective in almost any marketing arsenal. We’re looking forward to the trip and the opportunities it presents us and the attendees. You can read more specific details about the presentation in Tassie in a separate blog we wrote.
GOOP featured sites
New client website – Robot Army Productions
Robot Army Productions is making waves in Geelong and Melbourne, with their quirky and creative video masterpieces, which include but are not limited to video music clips, corporate profiles and animation, commercials and much more. Whether you have a concept in mind or need one created, Robot Army Productions is your videographer of choice for videos with the wow factor.
Blow the socks off your corporate competition with a professionally cut video about your business, promote that new product range or song or simply communicate with your customers better. If you need something big, something impressive, something that hasn’t been seen or done before, Robot Army Productions will deliver. These guys don’t let anything get in the way of a good story.
GOOP built a new WordPress website with custom web design, incorporating stills from their videos and an actual video in the header on the “about” page. The portfolio features a comprehensive click-through gallery of clients and their videos.
Upgraded client website – Buds to Blooms
Buds to Blooms is your silk flower hire specialist in Torquay, servicing Geelong and Melbourne businesses. In fact, Buds to Blooms will deliver its silk flower arrangements across the state, bringing bloomy cheer into your office, showroom, hairdresser or otherwise. Your silk flowers won’t go dusty or look outdated because Buds to Blooms updates them for you on a scheduled basis, so all you need to do is the make the call and have custom silk flower arrangements delivered to your business.
As an existing GOOP client, Buds to Blooms opted to upgrade its website to a responsive web design. As part of this process we migrated the content to the more user-friendly and Google-friendly WordPress content management system. The site is now optimally viewed from any device, including smartphone, tablet or desktop computer.
GOOP client benefits
Last month we introduced you to our help page – a page on this very site for our clients to access instructions, helpful documents and more. As promised last month, we have updated and added our new Google Analytics instructions, complete with screenshots and links. Find out how to navigate Google Analytics now and start making informed decisions about your online marketing plans using the data.